Fox Business | 23:39 13-02-2026 | Finance
The new redesign of American Girl's historical dolls has provoked strong fury among long-standing enthusiasts. These fans argue that the contemporary makeover compromises the essence and underlying themes of these cherished toys.
The American Girl brand is known for its historical dolls that were meticulous in their design, from their attire to their stories, mirroring the time periods they represented. For many, these dolls were seen as a method of teaching young girls about American history in a fun, engaging, and relatable manner.
However, the recent redesign, which leans more towards a contemporary look, is being seen as a deviation from the original intended purpose of these dolls. Critics have emphasized the importance of the past aesthetics, arguing that the current rebranding detracts from historical accuracy more than adding to it.
Furious fans feel that the changes have stripped the dolls of their historical authenticity, hence “ruining the whole point” of these beloved toys. The brand is yet to respond to the controversy.